Go Blue
A variety of colours is part of our daily production. Every blue SON 28 goes through the same careful production process with precision and attention ...
14. July 2026
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Carlotta is getting the new Ladelux for the Atlas Mountain Race
22. January 2025
It’s time! Carlotta (Instagram: @lottipower) is heading to Africa for the Atlas Mountain Race!
To make sure she’s well-equipped, we’re upgrading her amazing Velotraum bike with the new Ladelux. Carlotta is installing the Ladelux herself to customize her setup perfectly.
We’re excited to see when she arrives in Africa and how she takes on the Atlas Mountain Race!
Carlotta, have fun and good luck – we’re cheering for you!
